NEVER ENDING STORY | LOUIS VUITTON | INTERNSHIP

Directors _ Metz + Racine
Client _ Louis Vuitton

I proudly share the credits for this amazing project for Louis Vuitton.
Thanks to Metz + Racine for this opportunity.

The never ending story
‘Traveling through time, across 5 generations’

“Louis Vuitton was just fourteen when he left the Jura on a journey
A journey to Paris, where he learned to master Carpentry

Carpentry which he used to engeneer crinoline petticoats
For Empress Eugenie – Louis became a man of note

Noted by the world of fashion, his fame was gracious
And still dominates fashion today – always creative, always audacious

Audacious synonymous with his name
Where art and craftsmanship soon became
From Capucines to Asnieres
Sources of innovation beyond compare

Comparing his customers’ needs, his intuition
Of an age of greater travel than any before
He invented the flat trunk, the first modern luggage
The famous S-lock – an unpickable thief block –
The mini-trunk, and so much more

More cases, accessories, and custom luggage
Visionnary in all type of voyage
Savorgnan de Brazza’s camp-bed trunk for explorer
Caused a sensation amongst the influencers

Influencing the Thirties, as women found a voice
Louis Vuitton’s new Keepall gave them a choice
Of purses to carry that are now fashion icons